Iran's nation jewels have such a fascinating history that I felt drawn to it more and more, there is so much beauty in the stones and so much expert craftsmanship in the smithing of the precious metals that I felt that I would like to be close to it.
I have discovered many Persian artisans especially in the jewellery world and I wanted their work to be shown off so that more and more people can appreciate their splendour and passion for all that is Persian and beautiful.
I myself am passionate about my Persian heritage and have many Persian customs and traditions that I hold so dear to me, that making Persian jewelry part of my life seemed natural. Now I have the opportunity to offer to the world many one of kind pieces that represent beauty, craftmanship, dedication to detail and that pay homage to all that is historically Persia.